Adidas Campus 80s South Park Towelie

The adidas Campus 80s South Park “Towelie” is a unique collaboration between adidas and the iconic animated series South Park. This release celebrates Towelie – the notorious, always relaxed towel with a witty personality – in a way that perfectly balances humor and design.

The upper is made of purple terry cloth material, directly referencing Towelie’s recognizable texture and color. White leather details on the 3-Stripes and heel provide contrast, while Towelie’s eyes on the tongues are the highlight: they change from white to red under UV light, a nod to his infamous “stoned” moments in the series.

Inside, the sneaker hides even more fan service: a hidden pocket in the tongue with the texts “Don’t forget to bring a towel” and “I have no idea what’s going on”. The cream-colored rubber cupsole and white laces give the design a classic Campus 80s finish.

In terms of comfort, the shoe offers the familiar Campus 80s cushioning – sturdy, supportive, and suitable for everyday use. The fit is true to size.

The adidas Campus 80s South Park “Towelie” (GZ9177) is more than a sneaker: it's a piece of pop culture with a humorous twist, perfect for fans and collectors.

SKU: GZ9177
Colorway: Chalk Purple/Footwear White